Ten finalists from The Center for Corporate Citizenship’s annual Film Festival will be displayed at the 2012 International Corporate Citizenship Conference in Phoenix later this month. Check out the finalists and learn more about the conference here: http://www.bcccc.net/index.cfm?pageId=2244
Corporate Social Responsibility, or CSR, is the concept that a for-profit company has obligations to look out for the welfare of its employees, the community, and society as a whole in addition to their business. Corporate Social Responsibility’s purpose is to increase its profits and/or maximize the business’ longterm value. Consumers and investors both prefer working with companies that are socially responsible.
According to the Center For Corporate Citizenship, video is a perfect medium for sharing CSR messages and building awareness of your company’s impact on the community and society. Allowing customers to see CSR initiatives that are having a real impact creates stronger brand loyalty and brand advocacy. If you want to get started telling your company’s CSR story, click the button below to schedule a consultation with a producer.